By showcasing a humorous side through MEME memes on social media, he established an emotional resonance with the audience of the Z generation, further enhancing his influence and popularity.ġ.1 Why is Meme Coin more suitable for retail investors? ![]() On April 4, 2023, Elon Musk, the CEO of Twitter, replaced the iconic blue Twitter bird logo on users' official profile pages with a cartoon avatar of a Shiba Inu dog. ![]() However, the story of DogeCoin goes far beyond the scope of this image. Meme Coins originated with DogeCoin in 2013, with its imagery derived from the popular "Doge" dog head meme. Meme Coins are a type of cryptocurrency based on blockchain technology, and they emphasize the importance of community participation and storytelling compared to traditional cryptocurrencies. Part 1: Why is Meme Coin so popular among investors?īefore exploring the narrative characteristics of Meme Coin, it is essential to understand the background and origins of Meme Coin. This article will delve into the narrative characteristics of meme coins and analyze the impact of their gamified investment approach surpassing speculative value. In this process, the participatory nature of meme coin investment brings about real value in terms of a "sustainable participatory economy," a "great people's era," cognitive profits dividends," and "becoming a super collaborator." Community participation and collective identity strengthen the dissemination and market promotion of meme coins. They play a significant role in stimulating emotional resonance and establishing a shared narrative framework in the cryptocurrency field. Meme coins attract attention and engagement through their naming, imagery, and storytelling, similar to the construction of a worldview in a game. ![]() In fact, the true value and appeal of meme coins lie not only in the speculation and wealth creation aspect, but also in the participatory, collaborative, and creatively entertaining gamified investment experience they offer. The main reason is that people's discussions and perceptions of meme coins often revolve around speculation and getting rich quick, while overlooking the emergence of a new investment paradigm. TAIPEI, J/PRNewswire/ - Meme coin has always been one of the hottest topics in the cryptocurrency field and also one of the most controversial investment assets.
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